How to become a Nike retailer

If you’re interested in becoming an authorized Nike retailer, you must have a business license (issued by your local government) and a retail store front. Applications to sell Nike product from home or on auction websites will be not be considered.

U.S. retailers can fill out Nike's Electronic Retailer Application to begin. If you are requesting an account outside of the U.S., please work with your Nike regional office.

Nike will review completed applications in the order they are received and notify you when a decision is made. Incomplete applications will not be considered.

The total review process may take up to 60 days. Your patience is appreciated. If you have questions about the application forms, please contact m.newdoor.inq@nike.com.


WHAT DO I NEED TO BECOME AN AUTHORIZED NIKE RETAILER?

You must have a business license and a retail store front to apply. Your application will then be reviewed by marketplace and territory managers.


I WANT TO SELL NIKE PRODUCTS ONLINE. IS THE APPLICATION PROCESS THE SAME?

At this time, Nike is not seeking new online accounts. Applications to sell Nike product on an auction site (such as eBay) will not be considered.


IF MY APPLICATION WAS TURNED DOWN, CAN I APPLY AGAIN?

In order to re-apply, you must wait one year from the date of your last application.


IS THERE A FEE TO APPLY?

No, there is no fee to apply to become an authorized Nike retailer.


WHAT WILL BE MY PRICING AND MINIMUM ORDER?

All pricing and order information will be shared with you after you’ve successfully applied to become a Nike retailer.


HOW DO I OBTAIN SPONSORSHIP FROM NIKE?

There is an online application process for Nike Corporate Giving. To learn more, visit Nikeinc.com and fill out the application form. Nike does not accept email or hard copy proposals. Nike supports product donation requests only (no unsolicited cash proposals).

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