If you are interested in becoming an Authorized Nike Retailer, you must have a business license (issued through your local government) and a retail store front in order to apply.  Applications to sell Nike product from home or on an auction site (such as EBay) will not be considered.

Please click this link to our electronic application and follow the instructions. We will review completed applications in the order they are received and notify you when a decision has been made. Incomplete application packets will not be considered.

Please note that the review process can take up to 60 days. Your patience is appreciated while you wait for an answer.

If you have questions regarding the application forms, please contact the Nike USA Customer Information team via email at m.newdoor.inq@nike.com.

This process is for U.S. retail account requests only.  If you are requesting an account for a non-U.S. retailer, please work with the Nike regional office.

Commonly asked questions

What do I need to do to become an authorized Nike retailer?
You must have a business license (issued through your local government) and a retail store front in order to apply. You application will then also be approved by marketplace and territory managers.  

What if I do not have a retail store location?  Can I still get an account?
No, In order to apply to become an authorized Nike retailer you need to have a business license and a retail store front.  Applications to sell Nike product from home or on an auction site (such as EBay) will not be considered.

I want to sell online, is it the same process?
At this time Nike is satisfied with their online representation and is currently not seeking any new online accounts.  Applications to sell Nike product on an auction site (such as EBay) will not be considered.

Do I need to use a particular web browser for the online application?
We have found that Google Chrome works best for this application.  Please see the list of supported Web browsers and recommended configuration settings to maximize performance.

If my application was turned down can I reapply?
In order to reapply you must wait one year from the date of your last application.

Is there a fee to apply?
There is no fee involved with applying to become an authorized Nike retailer.

What will my pricing, minimum orders, and terms be?
All pricing, minimum order and terms will be discussed with you after you have you gone through the application process and have been approved.

How do I obtain sponsorship from Nike?
There is an online application process for Nike Corporate Giving. To learn more go to NikeInc.com Giving Guidelines, review the requirements and fill out the application form. Nike no longer accepts email or hard copy proposals. Nike supports product donation requests only. Nike does not accept unsolicited cash proposals.